Wednesday, February 23, 2011

The First Lady and the Let's Move Campaign

It has been a full year since First Lady Michelle Obama launched the Let’s Move campaign to the Country.  The campaign’s main focus is to reduce the rate of childhood obesity in America.   To the public, Let’s Move emphasizes the importance of healthier eating choices and increasing physical activity.  Behind the scenes, Mrs. Obama has been working hard on encouraging beverage and food companies to cut calories and salt from their product offerings, and to be more transparent about their products’ nutritional contents. 

A recent article from the New York Times reported that the Michelle is now setting her sights on the restaurant industry.  Apparently, the Let’s Move campaign is having conversations with the National Restaurant Association about starting a program that would encourage restaurants to offer smaller portions and healthier options for kids menus. 

The Obamas are long time proponents of menu labeling as means of educating the public about their food choices.  President Obama even included mandatory nutrition labeling for chain restaurants as part of the National Health Care Reform Bill which has drawn a lot of praise and criticism. 

Not much has been released about what will be involved in this new program aimed at restaurants, but I am pretty sure that it will be voluntary, nothing like the Toy Ban.  I have already been noticing a lot of healthier kids options on restaurant menus, so I feel like this may be pretty well received by the industry. 

What do you think?  Will restaurants buy into a program to support healthy eating for kids? 

1 comment:

  1. There accept been instances if even experts accept been bamboozled by replica watches the superior of these watches and they acquisition it harder to accept that anyone can accomplish Tag Heuer replica watches that buck such a arresting affinity to the original.There are humans who adulation the best in activity and a lot of of them acquire abundant to pay for the best things in life.Louis Vuitton advised his baggage with prada replica such admirable appearance and the adroitness was superb,that abounding humans took to his baggage and his business started to boom.Even as aboriginal as 1854,Louis Vuitton had to accord with added companies authoritative replicas of his luggage.Humans would buy these replicas,accidently cerebration it was replica louis vuitton the aboriginal Louis Vuitton,alone to acquisition out later,afterwards anxiously analytical the baggage that it was absolutely a fake.Louis Viutton started to put the LV assimilate the luggage,authoritative it easier for humans to apperceive that they accept an aboriginal and not a replica.Even today,companies still try to replica belts immitate and outsell the replica belts,but to no avail.replica belts is still at the top of the backpack industry.And we action Louis Vuitton childhood bag replica to widen the ambit of our customers' choices.The architecture of Louis Vuitton childhood accoutrements dejected can break in actualization for hublot replica a connected time period.