Thursday, February 3, 2011

Do you want to see more nutrition information on menus?

A little over a year ago I posted a blog about the lack of change in restaurant food ordering resulting from the New York City menu labeling law. Now, with the upcoming national menu labeling law it looks like diners are starting to have a change of heart.

A few months ago myself and FoodCALC’s Brand Coordinator, Lara Baldwin hit the streets to ask real diners what they thought about nutrition labeling in restaurants, and if it made a difference in their ordering. Here is a look at some of the responses we got:

Ok, please don’t judge us on our videography/interviewing skills, but setting that aside, we spoke a lot of people who said that they would like to see nutrition information on menus, and would order healthier items because of it.

And, this isn’t just in California. A recent study from the NPG Group shows that Americans across the country are making healthier dining choices when eating out. The study showed an overall decline in the sales of sugary soft drinks, french fries, hot dogs, and fried chicken, and an increase in purchase of milk, grilled chicken and grilled chicken sandwiches, non-fried fish, breakfast cereals, fruit and yogurt.

This may be due to the availability of nutrition information, making for more informed and health conscious decisions, or the increased availability of healthier options, or both. Where there once was only fried chicken, there now is a grilled, where there once was only soda there is now milk, change is good….

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